The Non – Life Insurance Industry is on a growth trail and is poised to grow over 25% each year. The stupendous growth trajectory is giving rise huge shifts and changes in the non – life insurance market environment. The market deliverables are undergoing radical transmogrification, and this calls for a huge changes in the attitudes, outlook, approach and thought processes of all United Indians cutting across all cadres and zones, in order to sustain and grow along with the winds of change that is sweeping across the industry.
The process of adaptation to the ever-changing radical shift to the market behavior is to be swift and sure. An inter- active learning process has to be induced initially among United Indians who are in direct contact with the market so as to initiate the process of adaptation and also imbibe in them a sense of ownership so as to enable them to carry out their interactions in strict harmony with the Vision and Mission of United India.
The process can be extended to others with a little gap or alternative forms of the learning process could be initiated simultaneously.
The initial learning process could be achieved by the process of E- learning, which is a quick and cost-effective process and could encompass a huge target audience in a short period of time and the process could be continuous, stimulating the change process in a Aspiration Driven Transformation mode and this could take our Great Company even to greater heights.
THE TARGET AUDIENCE:
The target audience envisaged could be.
(1) Phase I : Development Officers (Marketing)
(2) Phase II : Development Officers (Administration)
(3) Phase III : Senior Assistants
(4) Phase IV : Assistants
(5) Phase V : Branch In –Charges
(6) Phase VI : Divisional In – Charges
THE COURSE WARE:
Depending upon the target audience the course ware could be modified and tuned so as to as to have an optimum impact on the participants. Overall the areas of coverage could be among the following:
(a) Aspiration Driven Transformation
(b) Attitudinal change
(c) Business Etiquette In the Digital Age
(d) Interpersonal skills
(e) Soft Skills
(f) Overcoming changes in Underwriting
(g) Overcoming changes in Marketing
(h) Overcoming changes in Distribution
(i) Relationship Building.
The current available infrastructure in the Video Conference is suitable for broadcasting both the presenter and the presentation simultaneously.
It could be required to have support from HO(IT) to monitor enough experience to go about it alone.
The present equipment is suitable to air both recorded programmes as well as live programmes.
TRAINING FOR THE PRESENTERS:
It is needed for the presenter to be trained in the area of live presentations as it requires a different set of skills as compared to instruction in a class – room mode.
Initially it is felt that a prerecorded programme be aired on a one-to-one basis, forgetting one RO at a time and interchange can take place after the presentation is over.
Ideally it is felt that 3 ROs could be integrated in one session, as it could be cost effective spreading the training programme for 75 participants @ 25 participants per RO.
Once presenters gain experience, live presentations could be conducted on a regular basis.
METHODOLOGY TO BE ADOPTED:
The methodology contemplated to be used i.e.
(a) Technology Enhanced Learning (TEL), and
(b) Computer - supported, Collaborative Learning (CSCL) which could involve.
(a) Live / On- line interactive Presentation , or
(b) Pre- recorded Programme / Special Address Recorded Display and invitation for interaction.
CLICK OVER TO LEARN :1 (Pre-Recorded)
CHALLENGES IN PROJECT INSURANCE & CRITICAL ANALYSIS OF CONSTRUCTION INSURANCES - SELECTION OF RISKS FOR EFFECTIVE UNDERWRITING
BY Er.. K. P. ALEXANDER,PROJECT CELL,H.O.
PRESENTATION OF SUCCESS STORY BY SHRI. N. K. BUDHHAN, CHIEF MANAGER, UNITED INDIA INSURANCE CO. LTD.
SEMINAR ON SOCIAL MARKETING : IDEATION TO IMPLEMENTATION
HELD ON 30TH & 31ST MAY, 2013.